Ready to turn the page on 2020? No matter what business you are in, you faced unprecedented challenges during the last year. The businesses that survived—and even thrived—had to adapt. Remote collaboration, sales, and customer service are here to stay. But is that enough? What else can you do to grow your business in 2021 amidst the continuing complications of COVID, uncertain economic pressures, and high levels of unemployment?
Embrace Remote Technology
Everyone is now acquainted with Zoom, Skype, Teams, or some other remote streaming platform. But just having access to an app may not be enough—at least not to distinguish you from your competition. For many businesses, the inability to interact face-to-face with clients, prospects, and teammates disrupts normal best practices. Here’s what you can do to embrace the new normal:
- Upgrade audio capabilities so you can communicate clearly
- Consider what background will best represent you and your business
- Turn on your video or webcam for every professional interaction
- Ensure your home or office has adequate Internet connectivity
- Train every employee on the fundamentals of Zoom, Teams, and other popular platforms
Think Outside the Office
Successful businesses in 2021 may find that reducing or eliminating office space is now a cost-efficient option. While changes to your operation will present challenges, the new remote office environment can also offer new opportunities. Here are some of the benefits:
- An expanded talent pool for new hires who may not need to live in your area
- Greater flexibility for employees to complete projects and collaborate from anywhere
- Face-to-face sales and customer service
- Expanded training and outreach opportunities including webinars and online conferences
Protect Your Digital Spaces
COVID wasn’t the only plague infecting our world in 2020. The largest information breach in history took place as well, compromising many government agencies and corporations. Your online data and privacy are too important—especially in the new digital office environment—to leave vulnerable to attack. Every virtual office needs to address the following:
- Password protocols and multifactor authentication
- Firewalls, antivirus, and antimalware
- Using virtual private networks (VPNs) when sharing information online
- Phishing scam avoidance
- Security updates and maintenance
- Data backup and recovery
Simpleworks—Your IT Partner for the New Digital Workspace
Simpleworks IT in Colorado Springs is a leading managed IT services provider. We offer an array of services and packages for small- to medium-sized businesses who want the benefits of an in-house IT team without the overhead. The transition to digital office space has been challenging for many businesses, but you aren’t alone. Get in touch with Simpleworks today and learn more about how we can help your business thrive in 2021.
